Creating the governance framework for the use of Social Media tools in your school

This blog is 8 of 19 in a series on how to implement an Enterprise 2.0 framework for schools.


The purpose of this blog is to discuss Social Media Governance i.e. strategically managing Social Media use within your school. This blog begins by discussing the elements of Governance. I then briefly discuss forming a Social Media Governance body in your school. This blog finishes by introducing two YouTube Videos, that contains a 16 minute discussion on Social Media Governance, and a website that contains more than 150 social media policies.

2. Governance

Figure 1.0 – Elements of Governance for Social Media

As Figure 1.0 suggests the elements of governance include: cost, change, alignment, service, compliance to policy, and quality. These elements ultimately become the KPI’s for your Governance Board.

2.1 Forming a Governance Board

If you are like my school you probably already have an Information Technology (IT)committee who acts as the governance board for all things IT. If not it actually is a good idea to form this committee. I usually loathe having to sit through education committee meetings, however if you can get your school to the bleeding edge of technology use, good philosphical and challanging committee meetings can be had. Ensure that you have key leadership team members on the committee, as well as key technology and leading teachers on this committee.

2.2 Managing Social Media at your school

See the following two videos, on social media governance. Some interesting listening on Social Media Governance.

If you are interested in setting policies you can not go past the following website.

This video has briefly discussed the elements of Social Media Governance, and provided some resources for developing a Governance strategy for your organisation


About whellmuth

Working with the education software industry to build software with standard arhitectures that allows schools to have extensible and well integrated technologies. Member of Software QLD. Member of Microsoft advisory board on cloud computing. My doctorate specialises in Software Architecture in the Education environment. My Master Research specialised in IT change management.
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