Category Archives: Blogs

Social Media – Return on Engagement

The purpose of this blog is to discuss ways to measure Return on Investment (ROI) for Social Media implementation. 1.0 INTRODUCTION Determining and measuring ROI for Social Media is not an easy undertaking. As Figure 1.0 below explains the Cause and … Continue reading

Posted in Blogs, Communication, Enterprise 2.0 | 1 Comment

Building a Business Case for Web 2.0 implementation at your school

This blog is 11 of 19 in a series on how to implement an Enterprise 2.0 framework for schools. 1. INTRODUCTION The purpose of this blog is to provide a framework that will assist the School Enterprise Consultant in developing … Continue reading

Posted in Blogs, Enterprise 2.0, Facebook, Social Computing, Twitter, Web 2.0 | 1 Comment

Key sources of competitive advantage for your school.

This blog is 7 of 19 in a series on how to implement an Enterprise 2.0 framework for schools. 1. INTRODUCTION The following blog briefly describes how a school can utilise social media tools to their advantage, but more importantly this … Continue reading

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Mapping internal stakeholders and the current culture within the school

This blog is 5 of 19 in a series on how to implement an Enterprise 2.0 framework  for schools. 1. INTRODUCTION The following blog briefly describes the stakeholders in a school, and potential cultures that may exist. The predominant focus of this blog … Continue reading

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Case Studies and Examples of Social Media use in Education

The following blog provides 2 case studies and some brief examples of schools using Social Media in some capacity, across the 6 areas of Social Media use i.e. Communication, Student Engagement, Organisational Branding, Personal Branding, Professional Growth, and Public Relations. … Continue reading

Posted in Blogs, Communication, Enterprise 2.0, Facebook, Social Computing, Twitter, Video / Skype, Web 2.0 | 2 Comments